Wednesday, April 15, 2015

Can You Follow in these Footsteps?


The only thing I love more than a good shoe store is a shoe store that gives me assortment, always has a good inventory, and has the latest trends with good prices. DSW is leader in that with their merchandise planning process.

Game Got You Hungry?


Every Volleyball game I go to for my little sister, there is always players working the food stand to raise money. Did you know that is a gray market? Purchasing the food from a wholesaler such as Sam's club, then reselling it at a game for a higher price to  make a profit. . . Some food for thought. :)

Time to Change ...


Apple's new smartwatch is released on April 24. Die-Hard loyal Apple customers have backlogged the preorder. If that does not show Apple's amazing brand image and customer loyalty. What does?

Wednesday, March 18, 2015

Bananas Everywhere!



Bananas in the cereal aisle, Bananas near the check out line, and Bananas in the produce section: Bananas Everywhere! Looks like this grocery store knows has been using the market basket analysis to revise where it places it products. Nicely Played. 

TJMaxx, Marshalls, & HomeGoods follow


TJMaxx, HomeGoods, & Marshalls jump on board and follow in Wal-Mart's footstep. Starting in June of this year, associates wages will increase to $9 per hour. I believe that will not hurt their expenses, but help their productivity, turnover, and engagement with their employees! 

Nordstrom Customer Relationships


Nordstrom has aced the concept of customer relationship management and getting their associates on board to giving the best customer service. It is no wonder they have such a huge customer loyalty and those that are die-hard Nordstrom shoppers have that emotional connection to the retailer. It is a bond that was not created by frequent-shopper programs or discounts, but by excellent service and building relationships. 

Nestle's DSD Undergrad Program


Direct Store Delivery is something that Nestle uses in their supply chain. They even have an field operation program for undergraduates regarding the USA direct store delivery. It is a full-time rotation program that allows undergraduates to get a in the field experience. Companies like Nestle use this because of the products they have.